Spicy Mango at NAB 2026: See Gameday in Action

Spicy Mango will be attending NAB 2026 to showcase Gameday, our sports data platform designed to help organisations turn real-time data into content, workflows, and commercial outcomes.

As part of this, we’ll be working alongside Synamedia to demonstrate how data and delivery infrastructure can operate together as a connected ecosystem, combining Gameday’s data capabilities with Synamedia’s video, distribution, and monetisation technologies to enable more scalable, commercially effective sports experiences.

📍 Find us at: Booth W2851

If you're attending NAB, this is an opportunity to see how sports organisations are moving beyond fragmented data and manual workflows towards a more scalable, operational model.

From Data Fragmentation to Operational Performance

Across sports, media, and broadcasting, organisations are facing a common set of structural challenges:

• Fragmented data sources creating complexity across integration, workflows, and speed of delivery

• Growing demand for structured, reliable data, increasingly critical for the adoption of AI-driven products and workflows

• Difficulty turning data into commercially valuable outputs at scale

• The challenge of integrating third-party data across ticketing, e-commerce, advertising, and beyond

Gameday addresses these challanges directly - providing the capability to ingest, standardise, and control data in real time, giving organisations the foundation to build scalable workflows and deliver richer, more connected fan experiences.

Introducing MCP for Gameday

At NAB 2026, we will also be showcasing our newly launched MCP capabilities for Gameday, designed to support AI and GenerativeAI use cases.

MCP introduces a more modular, composable approach to sports data workflows, allowing organisations to integrate systems, tools, and outputs more flexibly without heavy redevelopment.

This enables:

• Faster rollout of new products and formats

• Greater control over how data flows across the organisation

• Reduced reliance on inflexible, monolithic platforms

Learn more about MCP:
https://www.spicymango.co.uk/resources/news-and-events/spicy-mango-announces-mcp-capabilities-for-gameday

See These Amazing Technologies in Action

Gameday is built for real-world use. The value is in how it performs across live workflows.

We’ll be running live demonstrations showing how data moves from ingestion through to output, across content, broadcast, digital, and commercial use cases.

If you’re looking to:

• Increase content velocity without increasing operational overhead

• Modernise your data infrastructure

• Create new revenue opportunities from your data

Then this is something you should see first-hand.

We’re hosting dedicated sessions throughout NAB for organisations that want a deeper, more tailored view of Gameday and MCP.

Book a meeting to:

• Get a focused walkthrough aligned to your use case

• Discuss how to elevate fan experiences

• Explore how Gameday integrates into your existing ecosystem